7 Ways To Increase Your Facebook Fan Base

Many business owners may not realize it yet but social network optimization has become an important marketing & advertising necessity if the business wants to be a serious contender in this particular economy. The emergence of social networks over the past few years has changed the way businesses reach out […] Read more »

[Video] Why Social Media Optimization is a Business Necessity, Not Luxury

Social Media Optimization: A Business Necessity, Not a Luxury [Watch the Video] Did you know that within the social media space, there are conversations happening at this very moment that will define your brand? If you don’t capitalize on this vast and growing landscape, your competitors will, and you won’t […] Read more »

Unfollow Inactive Twitterati: The Golden Feather Ratio

  “Smart social media users should know that when it comes to Twitter, the ratio between the number of those you are following and the number (and quality) of those who follow you back matters greatly…..” http://www.websitemagazine.com/content/blogs/posts/archive/2012/06/27/unfollow-inactive-twitter-users.aspx Read more »

9 Ways to Measure Your Brand’s Social Media Health

  Mashable "Jacqueline Zenn is the Director of Social Media Strategy at SociaLogic, a social media marketing firm. Prior to joining SociaLogic, she worked at several leading interactive agencies creating and executing digital strategies. Follow her @jazspin." http://mashable.com/2012/06/11/social-media-brand-data/       Read more »

Social Media Tied With Email Marketing Is A Winning Combination

  Virtual-Strategy Magazine "With the latest Google "Penguin" algorithm update still having businesses reeling from the effect, Route 72 Systems have been using their tried and true methodology in email marketing and combined it with social media to achieve results that have their …" http://www.virtual-strategy.com/2012/06/10/social-media-tied-email-marketing-winning-combination       Read more »